More and more buyers are looking for a digital experience that not only improves challenges like wait-time...

Discover the Game-Changing Benefits of CPQ. What exactly is CPQ software? And how does it translate to...

Customer expectations for the combined brand experience are higher than ever. This puts more pressure...

Branche-experts voorspellen dat succesvolle ondernemingen binnenkort alle transacties 100% digitaal verwerken....

2020 was a year where digital experiences, from a production and consumption perspective, were thrust...

Marketing metrics and analytics—done right—can be a strategic enabler of trust, greater budget, and...

Marketers have been doing lead generation (the process of creating new contacts) for decades. According...

The COVID-19 pandemic shed light on the need for contact centre modernisation to provide seamless customer...

Mapp Cloud brings customer acquisition and customer engagement together in one simple platform infused...

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

As in-person events take a backseat to digital experiences, and companies look to maintain momentum without...

Digital asset management (DAM) systems are becoming a key part of marketing operations infrastructure....

How financial firms build stellar experiences in the cloud From ordering takeout on an app to joining...