Dankzij de digitale transformatie kunnen bedrijven sneller en gemakkelijker zakendoen. Bedrijven hebben...

Field service management teams want to keep costs down, while improving their customer service relationships. This...

Marketing metrics and analytics—done right—can be a strategic enabler of trust, greater budget, and...

Customers choose where to have experiences with your brand. And when they do, they expect to be greeted...

The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...

Are your agents ready to manage voice and digital interactions in a digital-first omnichannel environment? We...

As any marketer can tell you, few things are as effective in the sales process as human-to-human engagement....

An eMarketer report estimates that 9 out of 10 B2B companies in the U.S. are now using digital content...

No matter how much data you have about your customers, you can only understand what they need and expect...

Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

The global pandemic and impact of lockdown has been a massive shock to the economy and to our daily lives....

Customer expectations for the combined brand experience are higher than ever. This puts more pressure...

2020 was a year where digital experiences, from a production and consumption perspective, were thrust...

Customers: To delight them, you've got to know them deeply. Be brutally honest, how much do you really...