Customer expectations have increased dramatically over the past decade. Customers now expect brands to...

Prior to 2020, customer personalisation was a nice thought. However, the global pandemic shifted everything....

Today's eCommerce is on the verge of the great change. We got used to see the customers through the prism...

AI allows marketing leaders and their teams to quickly analyze vast amounts of customer data to predict...

The 2021 Digital Trends Report looks to both the past and the future, presenting two equally valuable...

A renewed, and long overdue, focus on retention is finally here. Companies are finding success through...

Every business has one thing in common: the desire to achieve higher revenue and faster growth. But many...

Whether you're looking to centralize your content silos or empower your marketing team to more efficiently...

This guide offers organizational leaders a deeper understanding of why implementing more personalized...

Laat niets aan het toeval over wanneer uw afdeling digitaal gaat. Branche-experts voorspellen dat succesvolle...

Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...

93% of millennials said that technology was important to them when choosing an employer. If you're in...

More than ever, enterprise organisations need a 360-degree view of their customers to deliver the kind...

Six ways marketing automation helps prove value and drive success. As a marketer, digital transformation...