Less is more. It's such a simple phrase, and yet it holds so much truth. In the business world, we've...

Industry experts predict that successful businesses will soon become 100% digital for all transactions....

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

Learn how brands create, optimize, and deliver personalized experiences at scale. The customer experience...

Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

Delivering relevant, timely, personalised customer experiences is no longer just a competitive advantage...

Best practices for delivering content-powered commerce to mobile B2B buyers. Smartphones are everywhere,...

5 reasons why you need to go digital right now. Why? Many B2B companies have an 'if its not broke, don't...

In today's market, customers control the buying journey – a trend that has accelerated with the increased...

Vielen Marketern fehlt es an Zeit und Ressourcen, um Ihre Marketing-Ausgaben zu beziffern, was bedeutet,...