Latest resources from IBM
The Path to a Thinking Supply Chain
The supply chain is experiencing a period of significant change. Changing business and customer requirements are putting new and greater pressures ...
Marketing in the Dark : Dark Data
The rise of marketing technology has in some ways shined a light into areas that were previously hard to measure: media effectiveness, engagement w...
The Road to Successful In-store Fulfilment
Customer expectations for the combined brand experience are higher than ever.
This puts more pressure on retailers to merge their physical an...