The biggest business story of the last year was the impact of COVID-19 on the way we work and live. What...

Digital Transformation is the process by which enterprises adapt to or drive disruptive changes in their...

Your digital-first vision isn't a guaranteed reality. Today, senior marketers are expected to drive their...

Delivering a great customer experience is essential in any business. It drives loyalty, customer retention...

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

In the last decade, customer relationship management (CRM) platform adoption has increased rapidly to...

Advanced and continuously evolving technologies — artificial intelligence (AI), machine learning (ML),...

Organisations rarely operate in ways that single function solutions can fully accommodate, and teams...

Simply put, Balmain's social media strategy is entertainment. The revolutionary Parisian brand ushered...

In recent years, the role of CIO has evolved to meet a wider set of responsibilities and aspirations....

Marketing automation has become a must-have for modern marketing teams. And as a platform that streamlines,...

Companies of all sizes are embracing a more effective, paperless way of working. From sales agreements,...

Elektronische Signaturen sind mittlerweile Mainstream. Recherchen im Rahmen dieses Berichts haben ergeben,...

In heel Europa is de honger van consumenten naar digitale diensten onverzadigbaar. Hoe kunnen HR-afdelingen...