We demand it in all aspects of our daily lives. Wherever we interact – in person or online – we want...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Consumers expect real-time, personalized communication, seamlessly choreographed across the channels...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...

During a time when companies are racing to turn their physical events into digital experiences, marketers...

We asked analysts and industry leaders what customer engagement trends they thought were key for 2017...

Best practices for delivering content-powered commerce to mobile B2B buyers. Smartphones are everywhere,...

During the coronavirus pandemic, the financial services sector became something of an additional emergency...

Nearly four years after forecasting that 1 million B2B salespeople would be displaced by 2020, Forrester...

Dankzij de digitale transformatie kunnen bedrijven sneller en gemakkelijker zakendoen. Bedrijven hebben...

The Digital Public Library is an association that operates and manages the digital services for their...

Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...