Electronic signatures have gone mainstream. Research for this report found that the technology is now...

What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack...

Digital marketing — and its importance in driving revenue — has rarely been more crucial for organisations...

In today's market, customers control the buying journey – a trend that has accelerated with the increased...

We're coming off one of the most challenging years in business history. The pandemic forced every company...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

This paper picks out proven cases which can be adapted into a practical reality to make customer engagement...

Data is top of mind for many B2B marketers. But do they have the right data to drive success? For the...

Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

Our useful guide explores how activation campaigns, monetization campaigns, and retention campaigns can...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

For sales and marketing leaders operating in today's hyper-competitive world, their CRM system could...

Webinars are one of the most powerful tools for creating engaging digital experiences that audiences...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...