Marketing Technology
Leveraging the Power of Collaboration
Breakthroughs in collaboration technology are helping companies of all sizes foster engagement with employees,...
6 Abandoned Cart Strategies to Recover Lost Sales
As you are reading this, the entire annual gross domestic product of the United Kingdom is sitting in...
Prouvez votre valeur marketing
Dans un univers digital où chaque campagne et chaque expérience client peuvent faire l'objet d'un suivi,...
2020 Digital Experiences Annual Report
2020 was a year where digital experiences, from a production and consumption perspective, were thrust...
Edgepetrol Boosts Their Pipe Feed by 300% With Gong
The Challenge: A UK-based software company, EdgePetrol wanted to optimise its sales process to ensure...
The IT expert's guide to AI and content management.
More than 60 percent of CIOs say artificial intelligence (AI) and machine learning will be critical to...
The State of Electronic Signature
Today's organizations can't wait any longer to make the digital transformation. It's no longer simply...
Power Superior Customer Experience with an Intelligent Data Catalog
No matter how much data you have about your customers, you can only understand what they need and expect...
Taking Your In-Person Events Digital
As any marketer can tell you, few things are as effective in the sales process as human-to-human engagement....
Research Brief: Events and Rapid-Entry Pipeline Acceleration
Best-in-class marketing organizations are extending their efforts beyond filling the top of the demand...
15 New Experiences to Try Right Now
The shift to digital-first buying, along with the corresponding rise in engagement, means marketers have...
B2B Marketer's Guide to Account Based Marketing
Less is more. It's such a simple phrase, and yet it holds so much truth. In the business world, we've...
Trades and transactions
For many companies, the sales team sits at the heart of its profitability. Its ability to operate efficiently...
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