Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...

Today's top marketers know that a solid understanding of their consumers is the foundation of success....

Adobe recently commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study to help...

Even as B2B marketing has shifted from predominantly analog to predominantly digital in the past decade,...

Through our experience with the best brands in the world, we've found that the most successful organizations—and...

Through our experience with the best brands in the world, we've found that the most successful organizations—and...

See where the disconnect lies and discover how to bridge the gap with Sitecore. You probably already...

Data is top of mind for many B2B marketers. But do they have the right data to drive success? For the...

The modern business landscape requires a new focus on climate responsibilities. 2020 and 2021 will be...

E-commerce has been shaping buying trends for the past 20 years. But surprisingly, the global B2B e-commerce...

Customers have embraced technology to manage all aspects of daily lives, setting off a digital disruption...

Consumers expect real-time, personalized communication, seamlessly choreographed across the channels...

Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics...

Is modern headless commerce right for you? Of course, modern headless commerce isn't right for every...