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In today's market, customers control the buying journey – a trend that has accelerated with the increased...

Finally, it's here—the new Next-Gen Cloud Contact Centers for Dummies®, RingCentral Special Edition...

Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...

When the pandemic forced a seemingly overnight exodus from in-person to online, consumers and businesses...

Marketing has become a bad word. Audiences are tired of the endless spam, calls from SDRs and the onslaught...

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Even as B2B marketing has shifted from predominantly analog to predominantly digital in the past decade,...

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E-commerce has been shaping buying trends for the past 20 years. But surprisingly, the global B2B e-commerce...

Adobe recently commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study to help...

Digital marketing — and its importance in driving revenue — has rarely been more crucial for organisations...

Transform your content delivery from an off-the-cuff process, into one seamless, connected journey Your...

Best-in-class marketing organizations are extending their efforts beyond filling the top of the demand...