Segmentation

B2B Marketer's Guide to Optimizing Customer Experience
Trying out new approaches makes being a marketer exciting. Even when faced with limited resources, figuring...

Evolution Of The Marketer's Toolkit
More than ever, enterprise organisations need a 360-degree view of their customers to deliver the kind...

17 formas de realizar los proyectos de marketing
¿Qué impide a los equipos de marketing tener éxito? ¿Por qué algunos directores de marketing parecen...

The Right Time for Real Time Marketing
Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

Powering Dynamic Personalization with Data
With so much data available, and advanced tools at our fingertips, it's possible to create dynamic, 360-degree...


The right time for real-time marketing
In a climate of rising customer expectations, now is the right time to refine your use of inbound channels—it...

How to Integrate DocuSign
A smooth integration is key to the success of any digital transformation project. Many organisations...

Top tools to use with Salesforce
Salesforce is a customer relationship management (CRM) platform in the cloud, offering businesses a single...

ON24 Webinar Benchmarks Report: Canada Edition
How Five Leading Canadian Companies Engage Audiences in a Work-from-Home World. The threat of COVID-19...

Inleiding in Contract Lifecycle Management (CLM)
Ontdek hoe Contract Lifecycle Management (Contractlevenscyclusmanagement of kortweg CLM) helpt bij het...


B2B Digital Commerce: Understanding Customer Expectations
Now more than ever, an enterprise's ability to understand the needs of their customers and respond quickly...
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