Marketing Technology

The IT expert's guide to AI and content management.
More than 60 percent of CIOs say artificial intelligence (AI) and machine learning will be critical to...

The Future of Creative Experiences
About the Report Creative obstacles and opportunities in an evolving workplace. We surveyed 400 US-based...

Creative Cloud Pro Edition: Solutions Guide
In our recent Global Creative Survey, we spoke with 1,500 creative teams and the IT leaders who support...

The Definitive Guide – Replace Google Analytics
This guide gives you the breakdown on warehouse-first analytics, why it's the trustworthy, efficient,...

The Total Economic Impactâ„¢ Of ServiceNow Field Service Management
ServiceNow® Field Service Management is a cloud-based solution that connects field service to other...

Reinventing work in development teams
Software engineering teams were often among the best placed to adjust to 2020's shift to working from...

The Digital Business: What Do Your Customers Expect?
With every week that passes, our dependency on paper wanes as digital processes are introduced into every...

Homeoffice 2020: vorteile und herausforderungen
Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags. Ziel dieses...

How a Cloud-native CMS Makes Content Delivery Faster and Easier
The world of content management is shifting. Real-time, personalised experiences—like receiving offers...

Mindsets for boosting sales productivity
71% of sales leaders don't think they can adapt their strategy fast enough to deal with change and uncertainty,...

Push Notifications: What They Are, How They Work, and Why They Matter
Although more than a decade old, push remains innovative and versatile. Initially used by brands to engage...

The Path to a Thinking Supply Chain
The supply chain is experiencing a period of significant change. Changing business and customer requirements...

Make your Business Case for Sitecore Content Hub
You need an end-to-end view of your content lifecycle to meet customer expectations and deliver personalized...

15 Ideas for Anchoring Your Marketing Approach
In today's market, customers control the buying journey – a trend that has accelerated with the increased...
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