The upheavals of 2020 created an opportunity for sales teams to rethink how they operate in a work-from-anywhere...

Customers walking into stores are trading transactions for inspiration and experiences—the convenience...

AI allows marketing leaders and their teams to quickly analyze vast amounts of customer data to predict...

The urgency created by events in 2020 acted as a catalyst to faster executive decision-making and action....

For many companies, the sales team sits at the heart of its profitability. Its ability to operate efficiently...

The 2022 Digital Trends – Financial Services in Focus report explores a wide range of trends impacting...

Delivering an inspirational online shopping experience is key to convert and retain customers. Having...

An eMarketer report estimates that 9 out of 10 B2B companies in the U.S. are now using digital content...

Customer expectations for the combined brand experience are higher than ever. This puts more pressure...

Now more than ever, an enterprise's ability to understand the needs of their customers and respond quickly...

In this third annual Intelliview, Opus Research and SymNex Consulting provide enterprise decision-makers...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

Marketers have been doing lead generation (the process of creating new contacts) for decades. According...

Best-in-class marketing organizations are extending their efforts beyond filling the top of the demand...