Now is the time to take your digital transformation in a new, more effective direction. At ServiceNow,...

The 2017 Aberdeen Report on Contact Center and Customer Experience Trends states that companies with...

Deliver better customer experiences – even when the unexpected happens. Delivering a great customer...

Customer expectations have increased dramatically over the past decade. Customers now expect brands to...

We are in the midst of a great flux for marketers. Google and other behemoth browsers have finally cemented...

Following one of the most challenging years in business history, the pandemic has forced every company...

Back in the day, brands' communications to their customers used to consist of a memorable message delivered...

Many marketing professionals fall into the trap of assuming in advance that they know what their customers...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

Advanced and continuously evolving technologies — artificial intelligence (AI), machine learning (ML),...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

In het jaar 2020 wordt de wereld getroffen door een pandemie. Op enkele uitzonderingen na, zoals de heldhaftige...

Customers walking into stores are trading transactions for inspiration and experiences—the convenience...