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Creating a Culture of Experimentation

Published by: Optimizely

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue high-performing digital products, campaigns, and experiences. Whether you're completely new to experimentation or you're looking to upgrade your current capability, this eBook is designed to help you understand the benefits of building a robust experimentation capability.
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Type: Whitepaper Length: 12 pages

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